Thursday, June 30, 2016
Posted by CAMACOL at 6/30/2016 09:42:00 AM
Wednesday, June 29, 2016
Miami-Dade Transit Department is offering FREE Monthly Bus/Metrorail Passes to Miami-Dade County Residents who qualify.
- Income up to $17, 822.00 a year.
- Must present last year’s W-2 or the last (2) Two (Bi-Weekly) Paycheck stubs or (4) Four Paycheck stubs.
- Must present Temporary Aide to Needy Families (TANF) proof, if receiving it.
- Must present a valid Florida ID and Social Security card
To receive a FREE Miami-Dade Transit Monthly Bus/Metrorail pass Go To:
Stephen P. Clark Center
111 NW First Street (111 Bldg.)
Golden Passport Office (Lobby Floor)
Miami, Florida 33128
Hours: Monday - Friday 9 a.m. - 4 p.m.
Call 3-1-1 for additional Information
Posted by CAMACOL at 6/29/2016 08:54:00 AM
Monday, June 27, 2016
Posted by CAMACOL at 6/27/2016 09:49:00 AM
Thursday, June 23, 2016
CANNES, France — Will Smith remembers when he was obsessed with winning. "I found myself promoting something because I wanted to win, versus promoting something because I believed it was helpful," he commented on stage at Cannes Lions. It was this era — around the time of "Men in Black" and "Wild Wild West" — that he got caught in the whirlwind of success. "I started to taste global blood. My focus shifted from artistry to winning."
What he discovered (and what Hollywood and marketers everywhere still are) is that the winning-is-the-only-thing strategy doesn't really work anymore.
"Back in the '80s and '90s, you put out a trailer with all the explosions, and it took until Wednesday before people realized your movie was shit," said Smith. In today's rapid-fire social world, however, the response to products, films, and brands is instantaneous: "You're going to know right away if your product is meeting its promises."
Smith thinks this is a good thing. "It's like a new idea that we have to make good movies," he says. For marketing and sales, it means a deeper connection to your audience. "If people don't want it, you're not going to be able to sell it."
Smith made the point by revealing that even his daughter was now immune to his charms. During the international tour for "Whip My Hair" (remember that earworm?), Willow told her dad she was ready to go home — and to make her point, she shaved her head. "[The tour] wasn't what she wanted. There was no sales pitch I could make to her because she didn't want it."
This was something of an epiphany for the actor, who made a mental shift "from product to people." He explained: "It was so explosive in my mind that selling, marketing, creating cannot be about me." The lesson for marketers is clear: If you're not listening to your audience, your promotions will fall on deaf ears. (And to employers: Good luck telling your team to do something they don't believe in just because you've mandated it.)
Smith wasn't the only one to underscore this new reality for the world of advertising. In a panel yesterday on ad blocking, R/GA's Jess Greenwood said the biggest challenge with native advertising is "shifting the mindset away from the idea that you can buy your way into people's lives." Mobile banner ads, for example, are creating what Greenwood calls "an absolute emergency": 66% of users find them useless or annoying. 60% of mobile banner ad clicks are mistakes.
"We're moving from a world where advertising can work on the basis of captive attention to a world where advertising has to capture attention," said Mark Thompson, president and CEO of the New York Times Company. Advertising that doesn't compel consumers won't stand out from the rest of the digital noise. And, even worse, people can shut you out for good: "If we're destroying this one opportunity we have to get good reach," Greenwood warned, "we're in trouble as an industry."
For Will Smith and Mark Thompson, it all comes back to telling a great story. The New York Times is on track to generate $60 million in native advertising revenue this year, and Thompson said success in this burgeoning field requires content that's creative and truly journalistic. For Smith, storytelling is "the universally relatable emotion." It turns out that the "power of the story," which drew him to acting, is also the key to a great brand.
LikeWill Smith's epiphany: Hollywood just can't sell bad movies anymore
Posted by CAMACOL at 6/23/2016 11:07:00 AM
Tuesday, June 21, 2016
Posted by CAMACOL at 6/21/2016 01:29:00 PM
Monday, June 20, 2016
Friday, June 17, 2016
On Saturday, June 25 at 12:00 pm, CAMACOL will be celebrating its 2nd Annual Camacol-Miami Marlins Domino Tournament at the Marlins Park to benefit our Christmas Food Giveaway Program.
Tickets price is $75 per adults and $50 per kid under 18. And I can assure you that a Ticket Has Never Included So Much!
Ticket includes among other things:
- Domino Tournament (playing or observing)-
- Open Bar and appetizers during the Tournament (from 12:00 pm to 3:00 pm)
- The game Chicago Cubs vs. Miami Marlins, seat in the Lexus Level.
- All you can eat free from Marlins Concession Stand from 3:00 PM to 7th Inning.
To attend, please fill theRegistration Form:
The 2nd Annual Domino Tournament
2do Torneo Anual de Dominó
CAMACOL - MIAMI MARLINS
June 25, 2016 / Junio 25 del 2016
12:00 p.m. - 3:00 p.m.
CITY/CIUDAD ZIP CODE STATE/ESTADO
Tournament Rules/Reglas del Torneo:
Participants should be at the assigned entrance at Marlins Park no later than 11:45 a.m.
Participants who arrive after the start of the tournament will not be able to play and the cost of the ticket will not be refunded.
Los participantes deberán estar en el lugar indicado del Marlins Park a las 11:45 a.m.
Participantes que lleguen después de comenzado el torneo no podrán jugar y no se devolverá el costo del boleto.
Posted by CAMACOL at 6/17/2016 08:41:00 AM
Thursday, June 16, 2016
... in Win for Google, Loss for AT&T
- Ruling backs equal access for internet content companies
- Court decision is a defeat for AT&T, Verizon, Comcast
A federal court upheld net-neutrality regulations designed to ensure an open internet, handing a victory to the Obama administration and a defeat to telephone and cable providers.
The Washington-based U.S. Court of Appeals Tuesday acted after a decade of debate over web access that pitted Silicon Valley against companies that provide internet access to homes and businesses. The court likened internet service providers to utilities, saying they “act as neutral, indiscriminate platforms for transmission of speech.”
The ruling is a triumph for the Federal Communications Commission’s Democratic majority that passed the rules last year. It is a win for Alphabet Inc.’s Google, online video provider Netflix Inc. and others who championed the notion of an open internet where internet service providers are prevented from offering speedier lanes to those willing to pay extra for them.
“The open internet rules are here to stay,” Pantelis Michalopoulos, an attorney who represented Netflix and Dish Network Corp. in the case, said in an e-mail. “There is no doubt who is the winner: the open internet. The gatekeepers may not block or throttle our information. They may not ask information to pay tolls.”
Challengers including AT&T Inc., Verizon Communications Inc. and Comcast Corp. said the rule would discourage innovation and investment. AT&T said it would appeal to the U.S. Supreme Court.
The three-judge appellate panel heard arguments on Dec. 4. U.S. Circuit judges David Tatel and Sri Srinivasan voted to uphold the FCC. Judge Stephen Williams dissented, saying the FCC ignored market conditions.
“Today’s ruling is a victory for consumers and innovators who deserve unfettered access to the entire web,” FCC Chairman Tom Wheeler, who led the agency to a 3-2 Democratic-led vote to pass the rules, said in an e-mailed statement. “It ensures the internet remains a platform for unparalleled innovation, free expression and economic growth.”
President Barack Obama backed the rules. Presidential candidate Bernie Sanders in a Tweet said that, “Today’s decision will help ensure we don’t turn over our democracy to the highest bidder.”
“We have always expected this issue to be decided by the Supreme Court, and we look forward to participating in that appeal,” David McAtee, AT&T’s general counsel, said in an e-mailed statement.
The wireless industry “will pursue judicial and congressional options to ensure a regulatory framework that provides certainty for consumers, investors and innovators,” Meredith Attwell Baker, president of CTIA, a trade group with members including AT&T and Verizon, said in an e-mailed statement.
The National Cable & Telecommunications Association, with members including top U.S. cable provider Comcast and Charter Communications Inc., said in a statement it was reviewing the decision.
The decision comes as AT&T, Comcast and T-Mobile US Inc. face regulatory scrutiny for offering customers free data for viewing certain web videos, raising concerns as to whether they’re indeed treating all content equally.
The notion behind the FCC measure, that broadband service providers must treat all content the same, had the support of the Obama administration as well as Twitter Inc., the American Civil Liberties Union and other interest groups.
Two years ago, another three-judge panel that included Tatel rejected the FCC’s earlier effort to implement internet traffic rules in a Verizon-filed case, concluding the regulator had tried to treat broadband service providers as common carriers tantamount to telephone companies after having previously classified them as exempt from that designation.
In 2010, a U.S. court ruled federal regulators lacked authority to censure Comcast for interfering with subscribers’ internet traffic.
The FCC in response wrote rules that in 2014 were again rejected for lack of authority.
The agency tried again with the rules passed last year. This time it said broadband service providers, both mobile and fixed, were indeed common carriers that could be regulated under a 1996 telecommunications act, an assertion disputed in court by the challengers’ attorney Peter Keisler.
Defending the measure before the three-member panel was FCC General Counsel Jonathan Sallet.
The revised measures took effect last year.
The case is USTelecom v. FCC, 15-1063, U.S. Court of Appeals, District of Columbia (Washington).
Posted by CAMACOL at 6/16/2016 09:53:00 AM